xSite Marketing

Share your Canada Travel Stories and Photos!

Did you or someone you know capture a fantastic photo on vacation in Canada? Perhaps you posted an amusing story in your blog? Or maybe caught it on video? The point is you got it, you posted it. Now Canada wants to recognize you! For the first time ever, a national travel and tourism industry [...]

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New Features in Google Earth & Google Maps

Google has just released some cool new features. The new version of Google Earth includes the new Sky feature which allows you to explore the stars and distant galaxies. Zoom in on constellations and even see the movement of planets! The new addition utilizes images from NASA and will provide a great learning tool for [...]

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Canada-e-Connect e-Tourism Strategy Conference

If you haven’t registered yet, make sure to do so – you won’t want to miss this upcoming event. Presented by the Canadian Tourism Commission (CTC), the Canada-e-Connect Conference relates to individuals within Canada’s Tourism industry who look to enhance e-Marketing and online strategies. This premier event will allow travel industry professionals from various tourism [...]

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Travel 2.0 and the new Rocky Mountaineer Guest Lounge

This week, Rocky Mountaineer launched their new online Guest Lounge. Rocky Mountaineer’s venture into Web 2.0 looks to be a perfect fit. The new guest area includes the usual; a blog, features that allow guests to post and see photos, comments, and travel experiences. A loyalty program that periodically features a returning customers with stories [...]

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Marketing Strategy versus Tactics

Here are some very basic points small businesses should consider before they begin marketing on the web. Similar to developing an initial business plan or marketing plan, start thinking big picture and then drill down to specific activities. Careful planning in the beginning will save you a great deal of time and money – and [...]

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